my resume

education

Bachelor of Arts, Communications/Public Relations and American Studies | California State University, Fullerton

August 2011 - May 2016

experience

Marketing Project Coordinator | Geary Pacific Supply

February 2021 - Present

  • Supported marketing initiatives by organizing project logistics, coordinating product launches and partnerships, and ensuring timelines and deliverables were met.

  • Managed eCommerce product operations, maintaining website and app listings, updating SKUs, and ensuring content accuracy and functionality.

  • Created, monitored, and analyzed multi-channel B2B marketing campaigns, including print, web, email, social, and digital assets.

  • Wrote, edited, and proofread marketing content for social media, email campaigns, blogs, and landing pages to ensure brand consistency and clarity.

  • Built and deployed email, SMS, and print campaigns, managing schedules, audience targeting, and content updates.

  • Maintained and updated customer and contact databases, ensuring data accuracy and usability for marketing and outreach efforts.

  • Planned and executed in-house and community events, managing logistics, coordination, and promotional support.

  • Produced and edited video content for internal communications and external marketing use.

  • Managed and maintained social media accounts, overseeing content updates, scheduling, and platform consistency.

  • Drove marketing efforts to increase product visibility and performance, supporting brand awareness and engagement goals.

  • Conducted research and data analysis to identify target audiences and support marketing strategy development.

  • Coordinated travel and training logistics, including transportation, lodging, registrations, and itineraries.

  • Processed travel requests and expense documentation, managing approvals, reimbursements, receipt tracking, and resolving vendor or itinerary issues and refunds.

  • Improved productivity by developing and refining workflows and processes across marketing and administrative tasks.

  • Organized and maintained digital and physical files and documentation, ensuring accessibility and consistency.

Executive Assistant | 714Tickets

July 2019 - August 2020

  • Managed correspondence and communications, including researching and routing inquiries, drafting professional documents, and initiating communication on behalf of leadership.

  • Coordinated calendars, meetings, and travel arrangements, ensuring accurate scheduling, logistics coordination, and timely communication.

  • Developed and maintained organized digital and physical record systems, improving document accessibility, tracking, and compliance.

  • Created and maintained spreadsheets, databases, and reports to support operations, budgeting, and administrative tracking.

  • Processed financial and expense-related activities, including payment processing, account reconciliation, budget support, and maintaining financial records using accounting software.

  • Provided comprehensive administrative and clerical support, including phone coverage, data entry, document management, mail processing, and general office tasks.

  • Managed competing priorities and deadlines, maintaining workflow efficiency, accuracy, and productivity across multiple responsibilities.

  • Handled sensitive information with discretion and confidentiality, maintaining professionalism in all communications and records.

Marketing Director | 714Tickets

March 2016 - August 2020

  • Managed and maintained social media accounts, overseeing content updates, scheduling, and platform consistency.

  • Conducted market research and data analysis to identify target audiences and inform campaign strategy.

  • Led marketing initiatives to increase brand visibility and product performance across multiple channels.

  • Created, executed, and analyzed integrated marketing and advertising campaigns across social, print, web, digital, and radio platforms.

  • Developed and executed weekly B2C and B2B email marketing campaigns, managing content, segmentation, and scheduling.

  • Maintained and expanded customer databases, ensuring data accuracy and usability.

  • Managed website and app content and analytics, ensuring accuracy, functionality, and performance tracking.

  • Wrote, edited, and proofread marketing and communications content, ensuring brand alignment and clarity.

  • Planned and executed in-house and community events, managing logistics, coordination, and promotional support.

  • Managed influencer and media outreach efforts, building and maintaining professional relationships.

  • Organized and maintained digital and physical files and documentation, improving accessibility and consistency.

  • Provided customer support and communication, responding to inquiries and maintaining positive client relationships.

Freelance Social Media Manager | Blue Cat Media & Design

May 2018 - July 2018

  • Managed and maintained social media accounts, overseeing content updates, scheduling, and platform consistency.

  • Conducted research and data analysis to identify target audiences and support marketing strategy.

  • Led marketing initiatives to increase visibility and market performance across digital channels.

  • Compiled, analyzed, and distributed campaign performance reports, summarizing key metrics and results.

  • Wrote, edited, and proofread marketing and communications content, ensuring clarity and brand consistency.

  • Improved and maintained digital and physical filing systems, increasing organization and accessibility.

  • Developed and maintained spreadsheets, databases, and tracking tools to support marketing and administrative needs.

  • Communicated with prospective clients, responding to inquiries and supporting relationship-building efforts.

Assistant Event Coordinator | A Laura Bosley Event

May 2012 - September 2012

  • Planned and executed multiple events, managing logistics, scheduling, setup and breakdown, and on-site coordination.

  • Researched, drafted, and routed correspondence and documents, collecting and analyzing information to support decision-making.

  • Managed calendars and schedules, coordinating meetings, events, and travel to ensure efficient time management.

  • Coordinated event materials and logistics, sourcing supplies, working with vendors, and maintaining budget parameters.

  • Managed competing priorities and deadlines, ensuring timely completion of projects while maintaining productivity and accuracy.

  • Provided general administrative and clerical support, including data entry, document preparation, and office coordination.

Web Design Assistant | Think Tank Designs

February 2011 - March 2012

  • Tested and maintained website content, links, and user experience, ensuring functionality, accuracy, and consistent UI and UX standards.

  • Supported the implementation of new website features, assisting with testing, updates, and deployment.

  • Provided administrative and clerical support, including documentation, data entry, and general operational tasks.

leadership

Public Relations Director | Showers of Hope

September 2015 - December 2015

  • Wrote and produced press releases and public relations proposals

  • Strategized and planned publicity campaigns to increase awareness

  • Raised over $1,000 through crowdfunding and traditional fundraising initiatives and marketing campaigns

  • Managed and oversaw social media accounts and campaigns

  • Developed and tracked KPIs to demonstrate ROI on all marketing campaigns

  • Conducted research and analyzed data to identify and define target audiences

  • Drove marketing initiatives to increase product visibility and market performance

  • Created, monitored, and analyzed print, digital, and grassroots marketing and advertising campaigns

  • Wrote, proofread, and edited creative copy

  • Planned, organized, and executed community and fundraising events

  • Balanced priorities in order to manage workflow, ensured the completion of essential projects, met critical deadlines, and increased productivity

Publicity Chair | Delta Epsilon Iota

December 2013 - December 2014

  • Managed and oversaw social media accounts and campaigns

  • Conducted research and analyzed data to identify and define target audiences

  • Drove marketing initiatives to increase visibility and meeting attendance

  • Created, monitored, and analyzed print and digital marketing and advertising campaigns

  • Maintained calendar by planning and scheduling meetings and events

  • Wrote, proofread, and edited creative copy

  • Implemented and oversaw fundraising initiatives and marketing campaigns

  • Planned, organized, and executed membership events

Public Relations Coordinator | The Fashion Club

December 2013 - May 2014

  • Managed and oversaw social media accounts and campaigns

  • Conducted research and analyzed data to identify and define target audiences

  • Drove marketing initiatives to increase visibility and meeting attendance

  • Created, monitored, and analyzed print and digital marketing and advertising campaigns

  • Maintained calendar by planning and scheduling meetings and events

  • Planned, organized, and executed membership events and campus fashion show

  • Identified, organized, assembled, and disassembled items to coordinate events successfully

  • Wrote, proofread, and edited creative copy

internships

Marketing and Talent Intern | House of Blues

May 2015 - August 2015

  • Developed weekly B2C and B2B email marketing campaigns

  • Increased, updated, and maintained customer databases

  • Conducted research and analyzed data to identify and define target audiences

  • Oversaw influencer and media outreach initiatives and nurtured relationships

  • Planned, organized, and executed vendor and in-house events

Style Guru | CollegeFashionista

August 2013 - January 2014

  • Headed the Fashionista/o section at CSUF as a Style Guru for the CollegeFashionista online publication

  • Conducted preliminary research on fashion trends and campus-style

  • Interviewed and photographed fellow students about their fashion choices and style preferences

  • Wrote, proofread, and edited creative copy

  • Optimized and posted articles weekly on college Fashionista.com and social media

  • Featured on the company’s website homepage and Twitter account

Public Relations Intern | Annex Magazine

August 2013 - November 2013

  • Increased, updated, and maintained customer databases

  • Conducted research and analyzed data to identify and define target audiences

  • Assisted with influencer and media outreach initiatives and nurtured relationships

BP Intern | Nordstrom

June 2008 - May 2009

certifications

  • Eventbrite Event Marketing

  • Google My Business

  • Google Ads Search

  • Google Ads Measurement

  • Google Fundamentals of Digital Marketing

  • SEMrush Keyword Research